• About

LIVEdigitally

Never Lost Shoes?

Posted on February 9, 2007 by Jeremy Toeman

According to this article, for only $350 you can buy a pair of shoes with GPS built-in.  Sounds like a steal, except there’s also a $19.95 monthly fee. 

For shoes.

With GPS.

Hmmm.

So, part of the reason to do this?  Find someone you think is lost, say an elderly relative or a child.  Only catch is, the only way to activate the “find them” feature is by the wearer pushing a button on the shoe.  That’s just not going to work very well is it?

There’s a lot of attention toward GPS these days.  I love the technology, and I love my GPS unit, but I totally believe it’s a dying device category.  A lot of next-generation mobile phones have GPS chips embedded, and that’s really the most logical place for it to exist, especially when you consider the incredibly poor in-dash receivers built-into the higher end cars.  Funny how you can pay an extra $3000 for a badly built ‘option’ or save a lot of your money and buy a standalone unit.

If you really want some GPS in your life (and I don’t blame you), for about $450, you can buy my favorite GPS unit, the Nuvi 350 (amazon link), and give it to your kids.  Probably more useful this way anyway. 

I love my Nuvi.

I don’t want a Nuvi Shoe, but I definitely want a Nuvi phone (long before I want my Zune phone).

Posted in Convergence, Mobile Technology | 2 Comments |

Guest Blogging for Netgear

Posted on February 9, 2007 by Jeremy Toeman

Back in December, Netgear tried an experiment in which they invited anyone who was interested to become their “blogger in residence” for CES.  The winner was ushered off to Monte Carlo Las Vegas on a private jet coach seat where a 30-foot stretch limo picked them up they grabbed a cab to the penthouse suite at the Bellagio Marriott.  They selected Dave Zatz as their guest blogger, and I thought he did a pretty bang-up job for them.  Looks like I’m the next one up to bat for them.

Ready to hear how small a world this is?  If you hadn’t heard, Dave recently joined Sling Media. Guess what he’s doing there…  Blogging, community relations, interaction with the blogosphere, etc.  In honor of this interesting confluence, I am going to recommend to Dave that we relaunch both our blogs – I’ll be ToesNotFunny, and he’ll become ZATZdigitally.

I’m looking forward to the blogging with Netgear, as I’ll have pretty open access to their executive team for the next few weeks (of course, I will have to drive all the way down to Santa Clara, which ain’t pretty).  One topic definitely on my mind is to see how the company’s doing with regards to revenue-per-employee (back in 2003 they were making $1.4 million per employee), and hear about how that scales (or if it does).  I’m also looking forward to catching up with CTO Mark Merrill (who I knew from when I worked for Mediabolic a few years back) and CMO Debbie Williams (we met at CES).

So, I hope you get the chance to follow the action over at the Netgear blog (it won’t be all-interviews, I have some other stuff to talk about too!).  I think the company’s approach to bringing in external voices is a very interesting (and very welcome) approach to corporate blogging.  Finally, in the spirit of open disclosure, I will say I have a strategic consulting relationship in place with the company, and I’m being given a lifetime supply of routers.

Posted in General, Networking | 6 Comments |

Brilliant Image review: Analog Art from Digital Pictures

Posted on February 8, 2007 by Jeremy Toeman

If you’ve owned a digital camera for a few years, you are probably like the rest of us, accumulating a ton of digital pictures (after editing, I still had over 200 from my week in Mexico), maybe emailing/sharing them online, occasionally printing a few, or making a coffee mug or a t-shirt once in a while.  If you’re a little ahead of the curve, you’re probably starting to consider purchasing a digital picture frame this or next year.  But at the end of the day, most of them are sitting on a hard drive, and if you’re smart about it, backed up in more than one location.  I found one interesting new service that’ll let you take those pictures a little further than you’ve probably considered in the past, Brilliant Image.  They take your digital pictures and turn them into pieces of art.

JT & Ari - photo used for Brilliant ImageI was able to try out placing a sample order, and I’ll start by saying I’m quite happy with the results.  As you’ll see by their online order form, there are quite a few different options, so you can have your own creative expression of what you want to make.  While the form looks complex, it’s pretty straightforward.  Step one – select a photo.  I picked one of my wedding pictures – since our photographer was all-digital (which I can’t recommend highly enough), everything he took was extremely high quality, so I wanted to see what “the best” would look like.  You can either upload the photo or mail it to them separately (you can even mail a printed picture if you want).

brilliantimage (0) - packagingStep two – pick your style.  I went with the “gallery wrap”.  There are tons of options, depending on the size of what you want, including square, rectangular, or rounded options.  Also, you can pick from a variety of different frames, all with different prices.

Step three – choose effects.  For a small additional fee, they can retouch your photos, create collages or add effects.  You can also go black&white or sepia for no extra charge.

Step four – place your order.  The total fee for the option I selected would normally be about $75 plus shipping, although some options are much more expensive.  For example, the 30″x40″ Mahogany Black with a High Res proof is over $450.  But hey, it’s art, right?

brilliantimage (2) - on wallMine showed up about 10 days later, well-packaged (see the photo above).  When I opened it, I was stunned by the effect.  It really looked like someone had painted the picture!  Maybe I am impressed too easily, maybe other folks are used to this, but it was extremely compelling in my opinion.  Take a look at some of these pictures and the zoomed-in details I took.  There’s the canvas, and there’s no pixelization whatsoever. 

brilliantimage (12) - on wallbrilliantimage (4) - on wallbrilliantimage (3) - on wallbrilliantimage (5) - zoombrilliantimage (6) - zoombrilliantimage (7) - zoombrilliantimage (8) - zoom

It’s definitely more expensive “photo printing” service than anything out there (although SmugMug most certainly comes close for reasons I still cannot fathom), but then again, these aren’t just glossy photos. This looks, feels and possibly tastes (didn’t really try that one) like art.

If you want to add a little class or a touch of art to your home, and you want to use your own photos to do it, I highly recommend Brilliant Image’s services.  They were professional and easy to work with, and provided a product that was better than I was expecting.  I did ask their recommendation for megapixels to make a photo “paintable” and they recommend 4MP for “most reasonably sized paintings” (more details here). 

Whether for you or as a gift, they are most assuredly “LD Approved” and my painting is hanging on the wall as you walk into my apartment (you can see a few more pictures here).  It consistently gets a “that’s cool” when friends visit.

brilliantimage (9) - on wall

UPDATE: They’re offering a little promo to LIVEdigitally readers, simply enter the code “LIVDIG” for 10% off your order!

Posted in General, LD Approved, Product Reviews | Leave a comment |

Note to Steve Jobs: Actions speak louder than Words

Posted on February 6, 2007 by Jeremy Toeman

So Steve, you came right out and said it: DRM is a bad thing.  Nicely done, blogosphere in a tizzy (I highly recommend reading commentary at IP Democracy, Thomas Hawk, and ReadWriteWeb), good on ya.  I liked a lot of what you said resonates well

Why would the big four music companies agree to let Apple and others distribute their music without using DRM systems to protect it? The simplest answer is because DRMs haven’t worked, and may never work, to halt music piracy.

Like it.

So if the music companies are selling over 90 percent of their music DRM-free, what benefits do they get from selling the remaining small percentage of their music encumbered with a DRM system? There appear to be none.

Love it.

Not sure if you saw it, but Ryan Block at Engadget wrote:

But don’t just leave it to the consumer to pressure the record industry, you need to lead the way — that’s why we wrote Microsoft that open letter. You and Bill have more power over this ecosystem than any two people in the world, and the big four knows it. Perhaps The Mac and The PC need to rally the troops (i.e. us) and lead this charge together.

I have an idea for you to “step up” the battle a little further.  You wrote “In 2006, under 2 billion DRM-protected songs were sold worldwide by online stores” and we know that a really good chunk of those 2 billion songs were sold by your iTunes store.  You want to lead the way for the world?  Try this:

Stop selling DRM-protected music on iTunes, period.

Want to change things?  I guarantee that causes a reaction.

Posted in General | 5 Comments |

Is there a Long Tail of Blogging Dollars?

Posted on February 5, 2007 by Jeremy Toeman

Saw an interesting post over at IP Democracy this morning on how there is a bit of a divide between those who make money from blogging (earning roughly $1K per year) and those who make money from blogging (earning more than $1K per day).  In the article, Cynthia writes:

(It’s very depressing to me that one of the biggest and earliest bloggers out there, Jeff Jarvis, makes only $1,000 per month for his efforts.)

I share her sentiments, and recall Guy Kawasaki’s “reveal” earlier this year as to his ~$3K of “income” despite amazing site traffic and popularity. Although Google AdSense expert Ruben claims it’s Guy’s own fault, I think it is becoming more and more clear that the pot of gold is a lot closer to a lump of clay, albeit a slightly shiny one. 

This site receives (at the time of writing) between 2000-3000 unique readers per day on average according to my server stats, and right around 2000 per day according to Google Analytics (which is probably a bit closer to reality).  Alexa ranks the site around ~165,000 of all Web sites (although they state that anyone ranked below 100,000 should treat the data as “not reliable“).  Technorati has me around ~21,000, placing me in the top 1% of their tracked blogs.

Most people will say this is at least average traffic, if not pretty good.  It’s worth less than $1K per year, which covers hosting fees and a few incidentals.  So in classic “long tail theory,” I’m somewhere off in that thin part of the graph.  But the interesting part is this: so are the people in the top 0.01% of ranked blogs! 

I’m going off on a limb here, but my hunch is this: the “thick part” of the graph is made up mostly of spam blogs and squatters.  Either that, or the entire blogosphere is sitting in the tail, regardless of the traffic going to the top contributors.

So the money is clearly not much to write home about for most of us.  Except when I consider that in that batch of 2000ish readers per day are a pretty good selection of key influencers and thought leaders in my industry (yes, you!).  I might not be able to put a dollar figure, so I guess I’ve got to value it MasterCard-style: priceless.

More data points, facts, and figures on blogging for dollars over at BusinessWeek and the Christian Science Monitor.

Posted in General | 5 Comments |

Scobleized whilst en Vacaciones

Posted on February 4, 2007 by Jeremy Toeman

IMG_2997 jt tulumIn a post just before my vacation, I mentioned a video Robert Scoble shot of a few of us chatting about the age-old Mac vs PC debate.  Well, it’s online in its entirety (hour 1 and hour 2) and I think the part I’ve enjoyed the most is reading the comments written across the blogs who covered it (Scobleizer, Harry McCracken, Fred Davis, and especially Josh Catone – Josh, I’d be happy to debate the IPTV/DVR/TV2.0 topic any time!).  The good, the bad, and the ugly.  Thanks to Robert and the gang for the very interesting evening, and thanks to everyone who has taken the time to watch the action.

While I’d have really liked to be around last week to participate in the conversation live, I was just way too happy offline on the beach in Mexico.  I kept a journal while there (on paper even) and typed it up on the flight home.  I read a lot of travelogues (especially Bill Bryson, my personal favorite travel writer), and this is my little attempt to entertain with my travel story.  You can start reading here, or just jump to the pictures if you’d prefer.  I’ve got some video coming too, which needs a bit of editing and Muvee treatment, then I’ll put it up on YouTube later this week.

Posted in General, Travel | 2 Comments |

Hold on to your popcorn

Posted on January 28, 2007 by Guest Contributor

First, thanks to Jeremy for inviting me to join his blog and be one of his “friends” musing on consumer technology. I have started my own blog but we both thought it would be fun to combine a few things. Here is my first post….

Recently at the Barrett-Jackson auto auction in Scottsdale, Arizona I had the chance to test and talk to the folks at Custom Theater Solutions. They are the creators of a new and impressive custom motion seating design. After testing their new setup, all I can say is
spill your popcorn

Their motion seating puts you into the movie like never before! After sitting in their seats I expected clunky movements, a little vibration and swaying. What I got was full action movements, smooth, fast and completely natural. There are not many things that can impress me this much, to actually make me grin like a child, but this was definitely one of those times. We were watching scenes from Terminator 3. Every movement, vibration, explosion you feel. Camera zooms in, you zoom in, vehicle accelerates and you feel as is you are too. But it’s not just all about the action scenes, you feel it when the camera zooms in, pans, or just sit there quietly during slow scenes.

How do they do it?
They don’t use hydraulics or bulky mechanisms, they use metal actuators. These actuators are fast and strong.
They can give you up to 2Gs of acceleration! They simply hook up the actuators to their seats and using a pivot point they can give you complete pitch, roll and yaw.

How do they tell the actuators what to do?
My first guess was from the audio portion of the movie, boy was I wrong.

The seats, mounted on a platform with all the electronics inside the platform are programmed with something called, ‘motion codes’. “When you need motion codes for the latest DVD, you connect a special set-top box to your internet connection and also to your DVD player. All your motion codes will be downloaded automatically as soon as they come out. Keep in mind that the motion codes aren’t part of the actual DVD, so it doesn’t matter if your movie is rented, store bought or downloaded from the internet. The system will automatically find the specific motion code for that movie and cue it up in real time. There are already over 600-plus movie motion codes available, with more than five new movies coded every week. The CTS system also has an alternate audio feedback mode for video games and TV shows.

They also can hook the actuators to almost any seating setup. Want your whole couch to move, no problem. One, two, three or four theater seats, no problem. This makes the system very versatile.

All in all I give this system a wow factor of 10.
Pros and Cons

  • Pros
  • Less expensive than other systems on the market. A three seat system is around $17,000.
    Very versatile, can be made to fit any home theater environment.
    If local they can bring their special built demo trailer directly to your home to test.
    Wow your friends factor of 10.

  • Cons
  • Have to download the motion code before watching latest released movies, or check if availble before you purchase the movie.
    It’s almost too much. After watching for awhile, it’s so intense you need a break.
    Doesn’t work with regular TV… Yet.

    Posted in General, Product Reviews | Leave a comment |

    Heading to the Beach

    Posted on January 26, 2007 by Jeremy Toeman

    Well, I haven’t done a real vacation in a long time, so the wife and I are heading to Mexico tomorrow morning.  We’re staying at the Iberostar resort, which looks wonderful.  While I’m gone, please hold all my calls.

    ps – gadgets I am bringing are down to three: cell phone (which will be off, but I like to have it for emergencies), laptop (mostly for the 5+ hour flight, but I like to write a journal when I travel), and digital camera.

    Posted in General, Travel | Leave a comment |

    Mac vs PC – a NONreligious debate!

    Posted on January 25, 2007 by Jeremy Toeman

    IMG_2838 jt robert scobleHad dinner and great conversation at Robert Scoble’s last night, which most of the time would be a good enough excuse for a blog post.  But to add a little icing to the cake, I got to spend a few hours chatting with some really brilliant people: Fred Davis (former Editor in Chief of MacUser and Editor at PC Week!), Sam Levin (influence marketing expert and die-hard Mac pro-sumer), and Harry McCracken (current Editor in Chief of PC World).

    Now we actually had a purpose for the evening beyond just hanging out and chatting (which was entertaining on its own).  Our focus was to discuss OSX vs Vista, from a variety perspectives.  Typically these discussions turn into nasty debates and people throw out terms incuding “monopolistic”, “egomaniac”, “incompatible”, and “blue screen”, then a fistfight ensues.  Interestingly, none of that occurred.  More interestingly was the lack of side-taking we as a group had.

    I’m not going to give any other “spoilers” away, since Scoble video’d the whole thing, and I’m sure the edit will come out pretty well.  You should be able to see it on the ScobleShow right around the Vista launch.  Make sure you have the volume up, because in addition to our pretty faces, you’ll often hear Robert add some of his own thoughts into the discussion.

    Thanks for hosting us Robert and Maryam, and thanks for the great conversation everyone! You can read more from Fred’s perspective on his blog too and I threw a few pictures up on Flickr.

    Posted in General | 6 Comments |

    Classic Games: Redo, Remaster, Rerelease, or RIP?

    Posted on January 25, 2007 by Jeremy Toeman

    Warning: this is one of my geekier posts! 

    Brett Thomas over at bit-tech wrote a nice piece on games he felt needed a “remaster” job.  Remastering, in this context, means the gameplay is just fine, but the graphics and sound need an overhaul.  I liked his list for the most part, and its inspired me to make my own.  In addition to the “remaster” category, I’m adding “redo” (which means the game has a good storyline, but should be rebuilt using current tools and interface concepts), “rerelease” (if the game is perfect as is, but might need new drivers to work in XP or Vista) and RIP (which reflects a game that was great, but should remain in our memories – kinda like the movie “The Dark Crystal”). 

    I’m not exactly sure if this is my “all-time” favorite games list, as I’ll probably forget as many great ones as I remember.  Also, the list is in no particular order:

    • Civilization 2.  It’s now 10 years old, which means I’ve been playing it for 10 years.  The original version is actually still installable on XP, although it seems there was a ‘refresh’ edition in 2002.  The graphics are poor, the sound is bad, but the gameplay is terrific (although I’d love it even more with a non-cheating AI) and I wouldn’t sacrifice the speed of the old version just for prettier icons.
      Verdict: Rerelease (already done)
    • Wing Commander 2. Still the best “space shooter” I’ve ever seen, with a fun, vivid storyline and great gameplay.  I really liked the ‘mortality’ aspect of the story arcs – failing a mission early on had long-term impacts, something that I find lacking in more modern games.  Would love to revisit the game in HD.  By the way, never, ever, ever watch the movie.
      Verdict: Remaster (especially on an Xbox 360)
    • Ultima 4 and 6. Best. RPGs. Ever.  Both were playable and beatable without needing cheats or hints.  Both took tremendous time investments to play, but had extremely rewarding storytelling (I literally had chills when I beat Ultima VI).  Check the links for both games – apparently both can still be run in DOS emulators.  I’m happy to have my fond memories here, especially because I just don’t have the time anymore!
      Verdict: RIP
    • Out of this World (aka Another World).  This groundbreaking game was probably the last game I ever really got into until this past year, as I didn’t game all that much in my 20’s.  Again, I loved the storyline and the polygon graphics were state-of-the-art at the time.  I believe with a refresh it’d do very well in the current crop of games and gamers.
      Verdict: Remaster
    • Kaboom!.  Nothing made better use of the Atari paddle controller than Kaboom.  Nothing.
      Verdict: RIP
    • NHL 94. While the modern versions of EA’s NHL series are wonderful to behold, they are so much more complicated than video game hockey used to be.  I still think hockey is the best video game sport to play, as the games have the most auto-intelligence (in other words, if the guy you are controlling screws up, the rest of the players still play “right”).  I’d love to see NHL 2008 leverage the simplicity of the original, but with the gorgeous graphics the series boasts today.
      Verdict: Redo
    • Bubble Bobble.  How about turning it into a first-person shooter?  Just kidding.
      Verdict: RIP
    • Blood Money.  This is the first of the Amiga games I’m mentioning.  This great side-scroller had one of the most amazing soundtracks I’ve still ever heard in a video game.  No real need to bring it back to life, but if you get the chance to hear the sound, check it out.
      Verdict: RIP
    • Cyberball.  I like this game so much I actually had a full free-standing arcade version of it in my home in Pittsburgh, back in the late 90s.  Football. Robots.  Explosions.  Multiplayer.  Awesome.  Bring it back as it was, or refreshed, or whatever it takes.  Just bring it (supposedly coming to Xbox this year)!
      Verdict: Remaster or Rerelease.
    • Gauntlet II.  I think I gave up more allowance quarters to Gauntlet II than any other game in history (maybe Ikari Warriors, but it’s close).  I played and beat the Secret Room Challenge enough times to win a t-shirt!  Atari revived Gauntlet a few years ago, but I don’t think it had the same magic as the original.  Red warrior needs food… Badly.
      Verdict: Remaster
    • Lode Runner and Lemmings.  Two games that suffered through way too many derivatives and sequels, none of which touched the original.  Both allowed “user-generated content” (ooh!) and both had virtually endless replayability.  Unfortunately something tells me they’d both be best left preserved as they were.
      Verdict: RIP
    • Hitchhiker’s Guide to the Galaxy. I know most people seem to pick Zork for the legendary Infocom games, but Hitchhiker’s was my favorite.  The humor combined with the amazing challenge (I did need to resort to a hint book for the damned “dark room” early into the game, as well as the whole “tea – no tea” thing) just made for a wonderful combination.  In fact, I think this game and the original BBC TV series both rate higher for me than the original books!  I’d love to see a new take on the content with all the current technology, or just see how ‘the kids today’ handle the difficulty of the original (which is playable online). 
      Verdict: Redo or Rerelease
    • Populous.  The second Amiga game on the list (even though it was ported elsewhere, the Amiga version was hands-down the best.  Why?  The breathing).  Invented by Peter Molyneux, the guy who then created Black & White and other amazing AI-heavy games, Populous was the original RTS game in my book.  I recall struggling for hours to get serial-to-serial connections or 9600 baud modems working just to play it multiplayer.  You can actually still play the DOS version (downloads here), but this would be spectacular if recreated today.
      Verdict: Redo or Remaster
    • Total Annihilation.  The king of RTS games.  Better than StarCraft, WarCraft, Total War, and Command & Conquer.  Once called the best game ever made, it’s definitely in the tops of my lists.  The fan base even today is amazing, and there is a “spiritual successor” coming in 2007 in the form of Supreme Commander.  Getting the original TA to work in XP is a pain, and should be supported.
      Verdict: Rerelease
    • Wizardry. My favorite “old-school” RPG.  Gave players all the geekiness required to enjoy D&D, but in a very playable way.  The story was so-so, but the game was very addictive because of the simplicity of the interface.  Back when you had to actually make your own maps in a game (I miss grid paper).
      Verdict: Redo
    • Zak McCracken/Maniac Mansion.  Two of the funniest “adventure” games ever made, back when LucasArts was a bit more of a light-hearted studio.  Took the whole concept of in-game puzzles and easter eggs to a new level, so much that you didn’t really care if you didn’t “get” all the inside jokes around you.  Both games’ plotlines were extremely well thought-out, and would do great today.
      Verdict: Remaster
    • Mind Walker. Now I’m going old-school.  Considered by some to be the original Amiga game (by the way, I never even owned an Amiga, but yet 3 of their games made my list!), Mind Walker lived in a category of its own, and still doesn’t fit in any genre.  Should be refreshed and put on the market for every console ASAP.
      Verdict: Redo

    And I’d like to give a special mention to Nethack, for my all-time most-played game (I still play it occasionally both on the PC and on my PPC-6700!).  Now, nobody touch it, please.  If you’ve never played it, you are missing out.  It’s free, and you can start playing immediately.  It has more depth than any other game, in the history of games.  It doesn’t need any pretty graphics or surround sound, and I don’t think it ever will get either!  And with that nod, I officially out-geek even myself.

    Posted in Gaming, General | 4 Comments |

    Make a $10 Donation to try to win a TiVo Toaster!

    Posted on January 25, 2007 by Jeremy Toeman

    Dave Zatz has a wonderful idea, he’s created a memorial fund to benefit James Kim’s family.  The reason the idea is wonderful is because it’s so spot-on.

    It’s cheap ($10).

    It’s easy to sign up (PayPal).

    It’s got a simple prize (a fun TiVo Toaster).

    It’s meaningful.

    And if you like the idea so much, I’ll provide the “entry conditions” right here so you can get your $10 into this good cause right away:

    So, if you were waiting for an excuse to make sure the Kim girls have a paid ticket to college, here’s your incentive. For every $10 you send via PayPal (davezatz@yahoo.com) through 1/31/07, you will get one entry in the raffle for the unique TiVo Toaster.

    Got more to give? How about this: for every time a CNet review helped you make a buying decision on a product, give $10.  Oooh, good one, eh?

    Posted in LD Approved | Leave a comment |

    How to actually Make Money off Second Life

    Posted on January 24, 2007 by Jeremy Toeman

    It’s pretty easy: Become a consultant/studio who provides services that get First Life companies onto Second Life.

    I say this because it’s about the only way I see to actually be profitable off the site/game/world.  The guys at Linden Labs (the company behind Second Life, or SL as they call it) are possibly the best hype-masters I’ve ever seen.  For example, today their partner Universal Pictures issued a press release with the title “‘Smokin’ Aces: Second Life Assassin’ Game Proves an Unprecedented Hit in Virtual World.” Unprecedented Hit, eh?  There isn’t a single stat of any kind in the release text – no usage, performance, subscribers, etc.  Nothing.

    I’ve watched two main themes emerge on SL in the past two weeks:

    1. “Tech leaders” think Second Life could be a “gold mine” (discussion: BlackRimGlasses, CNNMoney)
    2. Second Life is a pyramid scheme (discussion: ValleyWag, Capitalism 2.0, Duncan Riley)

    I also enjoyed Mathew Ingram’s and Webomatica’s thoughts on SL and these issues. All stats below come from one of these or the above sources.

    Now I don’t know if it’s a game or a world, and I don’t much care.  I know I believe the ~100,000 users number more than I do the 2,000,000 users number.  But fundamentally it doesn’t matter to me.  When clients come to me to ask my opinion on SL, I just don’t want them spending money on it today. When I see companies like ShowTime launch a show property in SL (congrats to Akela, a former LD blogger!), I don’t understand how they cost-justify it.

    Today, like it or not, SL is a small number of people enjoying their free reign in a fantasy world.  They are, for the most part, very technically savvy. There’s a lot of gaming, gambling, and sex in SL.  When I read there’s a Second Life millionnaire, I want to see that person actually cash out before I get excited.  I’ve seen virtual press conferences and read about someone finding a job there.  That’s nice.

    The bottom line is there are few users and it’s a very narrow niche.  Furthermore, in order to get in as a big company, you have to be willing to invest a lot of money, since it requires a very specific skill-set.  While some might say “sounds like 1995 and the Web all over again” I point out one quick difference: when new users try Second Life, most do not return.  The same was simply not the case 12 years ago. 

    So, want to take advantage of the Second Life “gold mine”?  Jump on the bandwagon and ride the gravy train as long as you can.  That is, until the pyramid begins to crumble…

    Posted in General, Web/Internet | 15 Comments |
    « Previous Page
    Next Page »

    About

    Jeremy Toeman is a seasoned Product leader with over 20 years experience in the convergence of digital media, mobile entertainment, social entertainment, smart TV and consumer technology. Prior ventures and projects include CNET, Viggle/Dijit/Nextguide, Sling Media, VUDU, Clicker, DivX, Rovi, Mediabolic, Boxee, and many other consumer technology companies. This blog represents his personal opinion and outlook on things.

    Recent Posts

    • Back on the wagon/horse?
    • 11 Tips for Startups Pitching Big Companies
    • CES 2016: A New Role
    • Everything I Learned (So Far) Working For a Huge Company
    • And I’m Back…

    Archives

    Pages

    • About

    Archives

    • January 2019
    • April 2016
    • January 2016
    • December 2015
    • June 2015
    • May 2015
    • April 2015
    • March 2015
    • February 2015
    • January 2015
    • December 2014
    • November 2014
    • October 2014
    • September 2014
    • August 2014
    • June 2014
    • May 2014
    • April 2014
    • March 2014
    • January 2014
    • December 2013
    • September 2013
    • August 2013
    • July 2013
    • May 2013
    • February 2013
    • January 2013
    • December 2012
    • October 2012
    • September 2012
    • August 2012
    • May 2012
    • April 2012
    • March 2012
    • February 2012
    • January 2012
    • December 2011
    • November 2011
    • October 2011
    • September 2011
    • August 2011
    • June 2011
    • March 2011
    • February 2011
    • January 2011
    • December 2010
    • November 2010
    • October 2010
    • September 2010
    • August 2010
    • July 2010
    • June 2010
    • May 2010
    • April 2010
    • March 2010
    • February 2010
    • January 2010
    • December 2009
    • October 2009
    • September 2009
    • August 2009
    • July 2009
    • June 2009
    • May 2009
    • April 2009
    • March 2009
    • February 2009
    • January 2009
    • December 2008
    • November 2008
    • October 2008
    • September 2008
    • August 2008
    • July 2008
    • June 2008
    • May 2008
    • April 2008
    • March 2008
    • February 2008
    • January 2008
    • December 2007
    • November 2007
    • October 2007
    • September 2007
    • August 2007
    • July 2007
    • June 2007
    • May 2007
    • April 2007
    • March 2007
    • February 2007
    • January 2007
    • December 2006
    • November 2006
    • October 2006
    • September 2006
    • August 2006
    • July 2006
    • June 2006
    • May 2006
    • April 2006
    • March 2006
    • February 2006
    • January 2006
    • December 2005
    • November 2005
    • October 2005
    • September 2005
    • August 2005
    • July 2005
    • June 2005
    • May 2005
    • April 2005
    • March 2005
    • February 2005
    • January 2005
    • December 2004
    • November 2004
    • October 2004
    • September 2004

    Categories

    • Convergence (81)
    • Gadgets (144)
    • Gaming (19)
    • General (999)
    • Guides (35)
    • LD Approved (72)
    • Marketing (23)
    • Mobile Technology (111)
    • Networking (22)
    • No/Low-tech (64)
    • Product Announcements (85)
    • Product Reviews (109)
    • That's Janky (93)
    • Travel (29)
    • Video/Music/Media (115)
    • Web/Internet (103)

    WordPress

    • Log in
    • WordPress

    CyberChimps WordPress Themes

    © LIVEdigitally